Comparison of 3 music videos.

M.I.L.F - Fergie.

My first song that I will be analysing will be M.I.L.F by Fergie. This song is definitely exploiting women over empowering them because in the whole music video it is full of half naked women dancing around shaking everything in an explicit way. The song is saying how they can easily turn a guy on and get him into bed. All the girls are dancing and you can see some girls pole dancing which isn't a positive representation to women because first thoughts of pole dancing is strip clubs and strip clubs usually exploit women for male pleasure. Then we see a woman in a bath acting sexy which again doesn't show a positive representation to women because women shouldn't have to be half naked in baths or dancing to get recognised or for guys to like them.

No Words - Dave

This song is quite different to Fergie's song because in his music video there is no girls at all. This music video is different and a quite chilled out as it doesn't need half naked women dancing around to grab attention which makes the music video less explicit to the audience. However in the song he does mention a few things about different girls such as my girl got a body like boombastic. Also in the video one guy mentions how girls say "she hates me then she loves me, says fuck you then fucks me" which could be giving girls a negative representation saying that they are easy or hoes or it could just be retelling past experiences. However this isn't giving women a bad representation like in Fergie's video where she's got them all half naked and dancing. Overall in this video it doesn't give women a good or bad representation because he doesn't have any in the video.

Trampoline - Tinie Tempah and 2 Chainz 

This song is similar to Fergies song in the way it is straight up exploiting women and in no way empowering women. In the whole video there is 2 guys. Tinie Tempah and 2 Chainz and the rest are women which should hint to what the video is like. Throughout the whole video Tinie is in the middle higher up than all the girls showing that he has higher status and that he is more important than them which is a negative representation to women showing that he thinks he is more important than them. In the video all the women are half naked again dancing seductively which is showing that the women are there for the sake of males and keeping the video "interesting". Also in the video we see a bunch of pills which fits in with the song in the way that if you took those you'd probably get high and then your vision would start to go funny. This is negative representation to everybody because it could be showing that taking drugs is "fine" when it isn't something to be showing off to everyone. He also says in the video "she asked me if i'm single i said maybe i think so" This clearly shows that he just wants to sleep with her and have nothing else to do with her.I think overall this video is quite bad for exploiting women as visually they are all dancing half naked and they are talking about his women and his "mistress".